Serotta International Cycling Institute

Next Generation SICI Size Cycle Pre-order now!!!

It's almost here and well worth waiting for! The SICI/Purely Custom Next Generation Size Cycle is in final stages of design refinement and scheduled for early 2010 delivery!
If you didn't get a chance to see it/feel it/touch it at Interbike, here's the quick tour:

•	Equipped with Computrainer (included)
•	Equipped with a notebook computer loaded with Computrainer and SICI fit translation software
•	Eye level attached computer stand which swivels and can extend to accommodate aerobars
•	Nearly all adjustments can be made safely with client on the bike - cutting the "fat" out of fitting time!
•	One-bolt clamps for saddle and handlebars for quick set-up and changes
•	Step through design for easier mounting, dismounting
•	Purely Custom adjustable cranks (155-185mm) (included)
•	Rechargeable battery operated screw driver included for quick vertical adjustments of saddle height and bar height.
•	Breaks down and packs into a Trico Bike case (optional)

Coming soon:

•	Platform which swivels for easy single-camera motion analysis
•	Optional Dartfish packages
•	Pop-down wheels

Pre-order your Size Cycle now! We will deliver in a "first-come, first-served" fashion and you can reserve your Size Cycle with a (fully refundable) $500.00 deposit. This deposit will be applied to the purchase price. You will be contacted to firm your order when we have final pricing (projected to be approximately $8500.00) At that time, we will ask for a 50 percent deposit, balance on delivery. You must have a Serotta or SICI trained fitter on staff/or complete the SICI Personalized Class before delivery in order to buy a Size Cycle.

Pre-Order now

Next Generation X/Y Tool!

The SICI X/Y tool is the Bike Fit Professiona's standard for documenting rider position on an existing bicycle or sizing bicycle by describing the position of the handlebars and saddle relative to the bottom bracket. X/Y is an essential tool for:

•	Fit Professionals
•	Retailers: Post-fitting, a powerful visual representation of suitability of bikes on the showroom floor
•	Mechanics: insure accuracy of builds and alterations
•	Cycling teams: easily and accurately duplicate rider position bike to bike
•	Bicycle tour companies: easily and accurately apply rider position to rental bikes
•	Consumers: easily apply ideal fit position on multiple bikes

The next generation X/Y tool is completely updated to provide enhanced functionality and some completely new features.

XY Tool Features:

•	Accurately measures handlebar X/Y coordinates relative to the bottom bracket
•	Accurately measures center of saddle rail position relative to the bottom bracket
•	Accurately measures stack and reach (X/Y Coordinate of center of top of headtube relative to the bottom bracket - Stack=Y coordinate, Reach =X coordinate)

X/Y Tool next generation NEW/ENHANCED features:

•	X/Y Tool is redesigned for non drive side usage
	Increased accuracy - most cranks have no drive side opening
	No drivetrain obstructions
	Measurements are performed on "clean" side of the bike

•	Stack and reach compatible
	Accurately measure stack and reach on existing frames/bicycles
	Compare published manufacturer stack and reach dimensions to existing frames/bicycles

•	Multiple crank interface pins
	Specific crank interface pin for Shimano, Campagnolo, SRAM, FSA, Truvativ and Bontrager. Compatible with most previous generations and iterations of widely available cranks.

Purchase now

SICI Brannock Device

The Brannock device is a fit studio essential used to determine appropriate footwear for your clients. It accurately measures foot length, arch length, and foot width. Purchase now

SICI Goniometer

This goniometer is the tool of choice for professional bike fitters as well as medical professionals when performing physical assessments of flexibility, range of motion and measuring joint angles. The telescoping rods point accurately to body landmarks.

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SICI Seat Level Tool

Affectionately known as the "panini press," this tool is weighty enough to stay put when checking saddle level. No more balancing a digital level atop your clipboard! The digital level pulls off to capture handlebar and seat tube angles.

SICI Carbon Fiber Clipboard: Lightweight and attractive, this clipboard is engraved with the SICI and Purely Custom logos. It is a must-have accessory to a well-dressed fit studio!

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SICI Plumb Bob

This elegant plumb bob quite possibly belongs in a museum of modern art. It is made of aluminum, then anodized. A brass pointer was added to give it substantial weight for accuracy and stillness. The cord winds neatly around the center for storage.

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Yoyo Plumb Bob

For fitters who want to use an accurate tool, but also inject a little fun into the fitting process- a plumb bob that doubles as a mini-yoyo. It can also amuse unruly children (or fitters) for hours.

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SICI Clipboard

This carbon fiber clipboard is lightweight and attractive. It is engraved with the SICI and Purely Custom logos and is a must-have accessory in a professional fitting studio.

Purchase now